Blogs: storytelling with a purpose.
Blogs can play a pivotal role in generating leads and driving conversions for most brands. The goal is to add value through educational content while strategically placing CTA’s to guide readers towards taking desired actions.
Extra Holidays Blog: These blogs were were the leading content fueling paid social campaigns and consistently increased website visits through this strategy YOY. As a key content contributor, I wrote nine blogs and owned the publishing process through CMS.
